Are you benchmarking your employee engagement?

As competition for talent increases how do you demonstrate your organisation as an employer of choice?

As new research has shown job candidates in the UK are less money-driven and are increasingly swayed by the reputation of potential employers. According to a report by LinkedIn, 53 per cent of people would rule out working for a company that has a poor track record when it comes to job security, poor leadership and dysfunctional teams.

Meanwhile, more than one in three respondents confirmed they mainly looked for flexible working arrangements from a prospective employer when weighing up their job options. This tells us that salary isn’t the be all and end all for workers in 2015 – job satisfaction is more important.

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UK businesses can show the world that they have created a great workplace for their employees by featuring in the Sunday Times Best Companies to Work For List. So far Best Companies has measured how nearly three million people feel about their employer, and the list is one of the most respected engagement surveys in the UK.

Best Companies founder and chief executive, Jonathan Austin, explained more: “Employees who work for a highly-engaged organisation get an organisation they feel proud to work for, managers who are more likely to listen and care for them, leaders who listen to them, more opportunities for personal growth and teams that support each other. “They are likely to perceive the deal they get from their employer as positive and experience lower levels of stress and a better work-life balance.”

SLH Group – which topped the Best Not-For-Profit Organisation to Work For 2015 List – is a great example of an organisation that has managed to positively overhaul its reputation. Chief executive Julie Fadden visits the group’s 26 locations to talk to tenants, transforming it from one of the worst housing associations in the country to one of the best in just 10 years. “We spend more time at work than at home, so it is important to believe in what you are doing,” she says. “SLA is like a family business. Everybody feels they have a stake in making it what it is.”

The Sunday Times Best Companies Lists offer opportunities for all organisations over 50 employees and the closing date for 2016 is Friday 2nd October. To enter, visit or call 01978 856222.

Debbie Carter

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