Category Sales & customer service

Why customer service should be a leadership priority

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Customer service standards are steadily slipping, and it’s costing businesses billions. Steve Macaulay and Sarah Cook explain, with examples, how HR and L&D leaders can drive a cultural shift towards service excellence, boosting loyalty, reducing inefficiencies, and embedding the mindset,…

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Sales success starts with learning that never ends

A motivational image with the phrase "Learning Never Ends" beside a stack of books and a pair of pink glasses, set against a light blue background.

Sales never stands still, and neither should learning. Lisa Ojomoh explores why continuous development is essential for thriving in today’s dynamic sales landscape, and how businesses can embed L&D into everyday practice to build confident, capable teams who grow with…

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Behind the scenes of planning a new learning event: Last update before the fun!

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With just a couple of weeks to go, Kirsty Lewis shares the emotional highs, financial lows and last-minute wins as SOFest edges closer. From surprise sponsors to sparkly outfit dilemmas, here’s a raw and real behind-the-scenes glimpse at the planning,…

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Behind the scenes of planning a new learning event: The emotional rollercoaster is real

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Kirsty Lewis has a meltdown about the numbers for her facilitation festival, despite amazing plans Well we have made it to March 1st and that date is exactly 100 days until the start of SOFest 2025. My name is Kirsty…

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Behind the scenes of planning a new learning event: Exploring ticket sales tactics

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Kirsty Lewis on the ups, downs and wild ideas behind getting people to SOFest 2025 How are you? If you are new to this blog it is all about my crazy idea to put on a festival for 100-plus facilitators,…

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Serving up success by elevating restaurant & cafe standards through e-learning

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Using e-learning and your learning management system can increase standards in the food service industry – as explored by Tanya Galton Customer experience is the biggest selling point today: 7 out of 10 people, according to American Express, prefer to…

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Bringing L&D to centre stage: How improv elevated the learning experience 

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Neil Mullarkey’s theatre improvisation techniques prepare leaders for the unpredictable nature of real-world business interactions – all while boosting the impact of the L&D function  For learning and development professionals, standing out in a crowded field of conventional training programmes can be a…

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TJ interviews: CEO and sales transformation expert Matt Webb

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Jo asks Matt Webb to reveal the modern secrets to improving your organisation’s sales technique Training Journal: A lot of people have a specific, negative, impression of someone who is trying to sell them something. You promote “sustainable selling”, what…

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Online course creation top tips: Two reasons your online course isn’t selling

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Ginette Tessier helps us to overcome that challenges of our courses not being popular in-house or not bringing in the money As a trainer, there’s a very good chance that you are reasonably comfortable with the idea of creating an…

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The impact of positive workplace culture

Luke Smith looks at boosting productivity and customer experience by focussing on organisational culture A strong workplace culture is key to the long-term success of your business. A recent survey by McKinsey even found that businesses with strong, positive cultures…

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