Infographic: Sales training techniques
Share this page
It's infographic time again - Andy Meltzer shows us how sales managers and sales reps differ in the training and learning techniques.
A joint study from Allego, the mobile sales learning platform, and the Sales Management Association revealed a disconnect among sales managers and sales reps when it comes to the importance of sales training topics and practices, as well as their firms’ effectiveness delivering them.
Among the findings: managers consider value proposition communication a training topic of higher priority than salespeople do. Salespeople are more likely than their managers to prioritise presentation delivery and effectiveness.
Managers believe that coaching (78%) and peer learning (73%) deliver the highest return on investment when it comes to sales enablement, while most reps believe the training offered by their organisation falls short of expectations.
Printer-friendly version
CONTRIBUTIONS FROM READERS
Please login to post a comment or register for a free account.
Related Articles
This week’s look at the news, reviews and research for all those working in HR, talent, skills and workplace learning and organisational development.
The latest news for HR, talent, and learning and organisational development leaders selected by the TJ editorial team
TJ’s editor, Debbie Carter talks to Kirstie Donnelly MBE of City & Guilds about their recent research and the imperative to engage with all generations to ensure skills for the future....
Related Sponsored Articles
Anthony Santa Maria on how personalised learning builds future-ready workforces
Managers back apprenticeships for workers of all ages as a way to overturn the long-term employer underinvestment in skills, according to a new survey of 1,640 managers by the Chartered Management...
We need to do a better job of preparing young people for the world of work, so they can make informed choices and build fulfilling careers.