Singapore to be centre of new learning technologies event
CloserStill Media enters the Asian market by acquiring LEARNTech Asia for an undisclosed sum
Singapore is set to serve as the launch pad for a surge of training and learning providers into Asia, with the country chosen to host the first Learning Technologies Asia event next year.
This comes after UK-based exhibition and conference company CloserStill Media bought out LEARNTech Asia from Kydon Holdings for an undisclosed sum.
The move is a bid to replicate the success of CloserStill’s annual Learning Technologies event held in London, which is the largest and longest-running yearly event in Europe for workplace learning. More than 7,600 delegates attend the event, where around 250 exhibitors are represented.
No expense is being spared in launching a sister event in Asia, with the inaugural conference and exhibition due to be held on 8-9 November 2017 at the luxury Marina Bay Sands resort in Singapore.
The organisers have high hopes, claiming that Learning Technologies Asia will be: “the region's leading event for organisational learning and the technology used to support learning at work.”
Announcing the plans, this week, they added that a “three track thought leadership conference,” an exhibition “showcasing all the leading suppliers” and more than 50 free seminars make it “the must attend event for all learning and development professionals."
Singapore has been selected for strategic reasons, not least because it offers a gateway into Asia and is already a regional hub, according to Mark Penton, director, CloserStill.
“We’ve been watching the development of the workplace learning market in Asia for some time and Singapore has quickly established itself as the regional leader in the sector,” he said.
“We’ve admired what LEARNTech Asia has done to help develop the sector and look forward to putting on a great event in Singapore next year,” Penton added.
David Yeo, chief executive of Kydon, the organisers of LEARNTech Asia, will be involved in setting the agenda for the new event.
He commented: “We are delighted to team up with the organiser of the biggest event in Europe for this industry. CloserStill has ambitious plans for the Singapore event, which will play an important role in driving growth in the corporate learning sector across the region.”
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