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Gwen Sterling explores the difference between


change and transformation


10TIPS FOR TRANS


ATION CHANGE


T


he words ‘change’ and ‘transformation’ are often used interchangeably, but they


mean different things in the context of organisations. Tere is a continuum along which the notions of change and transformation sit. At one end there are ‘change’ activities, things that improve what’s already there. Tis is sometimes referred to as continuous improvement and requires minimal behaviour change. Tese changes are more


16 | October 2016 |


transactional in nature and include things like introducing a new process or operational practice within a team or department. If this introduction is managed well then the change will have little emotional impact on people. At the other end of the continuum


is ‘transformation’ – a radical departure from the current ways of doing things, and creating something new. Te status quo is disrupted through things like: a strategic review, a new business model, new structures across the organisation


or working in different ways across the whole organisation. Transformation is often global in nature and has significant cross-functional impact. Transformation requires an inner shift in people’s values and behaviours. Tere is a high emotional impact because of the need to unlearn years of habits, which can be challenging and uncomfortable. Transition is a key part of transfor-


mation. People go through individual transitions and don’t move at the same pace as a transformation schedule. People don’t all transition at the same time, so be prepared for transformation to take longer than you think or want.


@TrainingJournal


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