Influencing skills for trainers: how and when to say the right things
By Terry Gillen (December 2004 Issue)
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Trainers have to do a lot of influencing. If we’re not trying to persuade managers to release people for training, we’re trying to hold back over-enthusiastic managers from spending money on inappropriate training. And we have to justify ourselves more than most other support functions, and increasing numbers of trainers operate as internal consultants – all of which puts us in situations in which we have to be good at face-to-face influencing. So what do we trainers need to do to be better influencers? Let’s begin by looking at the big problem.
Whenever we try to influence someone there is a simple trap we tumble into time and time again. We assume that the reasoning that makes sense to us will also make sense to them. Imagine you are about to influence someone. You need that person’s help, co-operation, agreement or commitment if you are to achieve your goals. Ask yourself, ‘Whose reasoning have you used to plan your case?’ and ‘Whose reasoning will the other person use to determine whether or not to go along with you?’...
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