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Recruiting an external training consultant: choosing an approach

By Clare Forrest (February 2005 Issue)
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The dictionary definition of a training consultant is: ‘Someone who gives professional advice.’1 You, as the client, may well be tempted to amend this to: ‘Someone who gives professional advice for exorbitant fees.’ You might also take the cynical view that anyone can adopt the title, whether they have training experience or not. And, sadly, you would often be right. A great many so-called consultants have set themselves up as trainers with little or no real experience of training needs analysis or course design and course delivery. Over the 20 years I’ve been in the business, I’ve lost count of the number of people who have contacted me for advice on setting up as a consultant who have clearly seen the job as an easy, well-paid option that anyone can do. I’ve also come across very recent graduates – often, for some reason, in psychology – who have been taken on as trainers by well-known names in the field, and who, frankly, couldn’t design and deliver a course or manage a group if they were given 20 years to learn. ...

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