Writing for global audiences
By Gina Cuciniello (January 2007 Issue)
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The spread of the English language is one of the greatest success stories of our time. There are more than a billion people worldwide who speak English as a second language and this number is now expected to rise to two billion within ten to 15 years. More and more, we find that our colleagues, customers and business partners are non-native English speakers. This presents us with a problem: how can we communicate clearly in writing with this growing readership?
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