Seeing is believing
By Philip McNamara (July 2009 Issue)
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What do an airline, some of the world’s biggest IT companies, clothing manufacturers, a bank, a pharmaceutical distributor and a retailer have in common? Surprisingly, quite a lot.
One of the most important ways we have of learning is learning by seeing, doing and experiencing for ourselves. By actually travelling to another place, and seeing the companies themselves, a much stronger impression is created than just going to a conference or listening to a talk.
The whole ethos and culture of a company comes alive by seeing the campus in person and by speaking directly to executives and employees. For example, when you walk into the foyer of a company like Nike, it immediately strikes you about who it is as a company. Nike = sports, Nike = achievement and Nike = success. You don’t need to read its mission statement or values. It is as clear as day – by the beautifully manicured lawns for playing soccer on; in the huge buildings it has for its employees to work in; in the gyms, the pools, the running tracks and the carefully groomed sports culture.
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- Editorial
- Online Opinion
- Opinion Peter Honey
- Across The Pond
- Opinion Tricia Hartley
- Opinion Hugh Greenway
- Diary of a CEO
- Ask Izzy
- Opinion Francis Marshall
- Viewpoint
- The Business of Education
- Leadership strengths at the top of the class
- ULRs celebrate hitting training target early
- Seeing is believing
- Growing your own
- Generation Y
- Talent management: Key questions for learning and development
- Generation Y: Get them to care about great customer service
- Superstars, prima donnas and mavericks: Facing up to the company rebels
- Communicating collaboration
- Tools of the trade
- Tools of the trade at work
- Coaching for the 'New Normal'
- In the mix
- Transfer and application
- Reviews
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- Net check
- Learning about e-learning
- Transactional analysis
- The moment of truth
- Hints & tips
- New appointments
- L Vaughan Spencer