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Drama used to train managers as in-house coaches

By Sue Mennell (21-05-2007)
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Learning and Development News - Drama used to train managers as in-house coaches

Loyalty Management Group, the company that owns and operates the Nectar customer loyalty programme, is training 50 senior and middle managers to be in-house coaches to unlock potential within the business and encourage greater innovation.

Steps Drama ran two half-day coaching workshops, using drama-based training to show its managers how to incorporate coaching into their management style, provide feedback and help coachees to improve their performance.  After each workshop the participants reconvened for one-to-one role plays with an actor, in which they had the chance to practise their coaching skills.

Called Coaching in Management, the half-day workshop was delivered twice, with 25 senior and middle managers attending each session.

"All of the scenarios delivered in the workshop were very realistic,"
said Gabrielle de Wardener, HR Director at Loyalty Management Group. 

She added that feedback from the workshops and the follow-up sessions has been extremely positive, saying: 

"Our managers are now much more confident about coaching and empowering their teams. There is a saying that people join good companies and leave poor managers, so by developing our managers as coaches, we’re fostering a learning environment and hopefully helping to ensure we retain our talent.  We also expect a bottom line benefit because an organisation that can readily tap into the skills and talents of its people will be more productive."

Image: Small group work for managers at Steps Drama workshop.

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